Why Use Images in Online Content? [Infographic]

The Importance of Images to Online Content
The Importance of Images to Online Content

Websites and social media need images. Here's why:

  • 80% of people remember things they see

  • Facebook posts with images get 2.3x more engagement than posts without

  • Tweets with images get 150% more retweets and Tweets without

  • Articles with an images every 75 - 100 words get shared the most

  • Images go directly into long-term memory

  • Words are processed by short-term memory

Online visitors are visual. Use images to increase engagement.





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