10 Top SEO Tips

Search engine optimization can increase your search ranking.

SEO, or search engine optimization, improves your website's probability at ranking higher in search engine results. Here are ten of the top SEO tips.

  1. Responsive Website: Google has switched to mobile-first indexing, which means it uses the mobile version of your website in ranking. Make sure you have a responsive (mobile-friendly) website.

  2. SSL Certificate: A SSL Certificate gives your site a level of security and a web address starting with https://. Google uses HTTPS as a ranking factor. Get a SSL from your web host if you don't have one.

  3. Page Speed: Google prefers pages that load quickly. Increase your page speed with optimized, compressed images and reliable hosting. Test your page speed and gain insights at Page Speed Insights.

  4. Voice Search: More and more often, searches are performed through voice assistants like Siri. Think like someone asking a question when brainstorming keywords. Make your keywords longer and more conversational.

  5. Image Search: Image search is increasing in popularity. Use descriptive titles, captions, alt text, file names, and surrounding text for your images.

  6. Multimedia: Google gives preference to sites with multimedia. Post images and videos on your site.

  7. Header Tags: Header tags are still important to SEO. Use H1 for your page topic, one H1 per page. Include keywords in your headers.

  8. Updates: Search engines look for fresh content. Update continually.

  9. XML Sitemap: Sites need to be crawlable by search engines. Create an XML sitemap and submit it to Google Search Console.

  10. Social Sharing: Shared content ranks higher. Integrate social sharing buttons in your content.

Use these ten tips to optimize your website for higher search engine rankings.

Linwood Studio offers website design and maintenance, including SEO. Contact us.

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